Ket Patel is a pixel perfect hands on lead UX architect that strongly believes that good user experience design is absolutely key in; gaining stakeholder and senior management buy-in, achieving validation and transparency of requirements, reducing development time as well as delivering best in class platforms on time and on budget.
Over 12 years market exposure gives Ket the ability to head up and grow the UX function, manage expectation, facilitate workshops, collate and transform requirements into specifications for front ends by prototyping with interactive technologies such as Balsamic, Axure, and Expression Blend for web, desktop and mobile applications.
Having previously been a professional trader, Ket's knowledge and own personal user experience of trading platform technology is vast and a valuable contributing factor when scoping requirements.
Ket preaches a common sense and fit for purpose 'Lean UX' approach and enjoys implementing custom best practices of 'how we should prototype, how we should sign-off and how we should document' as well as the creative aspect of sketching and full fidelity Photoshop visualisations.
Ket's core strength is leading full cycle greenfield UX design, owning the front end and user experience design process all the way through the sign off workflow stages (business stakeholders, end users, compliance, 3 party agencies) creating on brand visually appealing interface assets and working with developers to intergrade the design into code.